Sales Conversions

Many businesses find their websites falling short of producing the results they had hoped for. After all, a good business website should be growing sales, adding customers, and converting prospects into paying customers. When business owners come to three sixty solutions, their concerns are quickly put to rest.
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Many businesses find themselves shelling out many hours and many dollars to have a website built. As beautiful as their electronic creation is, it sometimes feels like a big beautiful billboard in the middle of the desert. Some even find that they get plenty of traffic, but converting traffic into sales can feel like a painful task. It is so easy to convert “tire kickers” into paying customers when the correct strategy is used. This is as easy as implementing three sixty solutions’ Automated Direct Response System.
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Here’s how it works:

• Enticement. This is where an incentive is created for a business’ prospects to opt-in to an email list. Such an enticement can be a coupon, an informative report, etc.

• List Building. Once a successful enticement has been put in place to encourage customers to opt-in to a contact list, the list building process begins. Once the list starts to grow, so will sales. It really is that simple.

• Content Creation. Once a business has a current and prospective customers signing up for its list, now is time to make this generate revenue – like a 24/7 salesperson who never takes a break and never sleeps.

• Watch Conversions. The beauty of this system is that it is fully-automated and managed. This system helps convert “tire-kickers” into paying customers. It also increases the frequency of purchases of existing customers. Think of it as an automatic customer loyalty program.

Recent studies from the IMA show that companies implementing such simple programs realize, on average, a $50 Return on Investment for every dollar invested in Conversion Management. When used in conjunction with a Search Engine Marketing Program, a business will realize extraordinary results!