Email Marketing Done Right!

Posted in: Email Marketing, Interactive Marketing by three sixty solutions on June 12, 2009 | 1 Comment

What Can Email Marketing Do For My Local Business?

This is a great question and one that you might have been considering for some time as a local business. Do you currently run an email marketing campaign for your business? If you do, the question I would like you to ask yourself is “How effective is my email marketing campaign?” and “How do I know it’s effective?” also, “What evidence do I have that proves I am not throwing money down the drain?”

The emphasis is on ‘effectiveness’ because sending an email every now and then or only when you have an offer is definitely NOT an effective way of using email marketing. If you’ve struggled with getting started or getting the sort of result you would like from email marketing for your business it probably is not your fault.

Using Email Marketing Can Be Profitable for Your Business and Help You Reduce Your Advertising and Marketing Costs by Up to 50%. That’s one very bold but factual statement isn’t it?

The truth is, email marketing for your business can be very profitable when done right and the best thing is you can get started today and see results literally in hours or just days…when you know what to do and how to do it. Without that knowledge it can be hard.

The problem for many businesses is that they do not have anyone to provide them with the guidelines for success. You have a business to run and so in a way it’s understandable if you have not really taken advantage of the power of email marketing yet. It’s also understandable if you are not seeing the anticipated or promised result.

Understandable but not acceptable because if you’re not using ‘effective’ email marketing as part of running your business you are definitely missing out on cutting your advertising and marketing costs (by up to 50% or more) as well as making more sales and higher profits.

“I’ve Got A Website Guy!”
Who do you rely on for setting up and managing your email marketing needs? Who should you be going to for quick, fast and reliable help when you want to start right and finish on top? Some local businesses rely on “the website guy or girl”

Most website designers are great at what they do. They can create a truly good looking and visually appealing website for you in days. BUT visually appealing websites don’t generate sales!
Website designers are not marketers – This means they do not know what works and what doesn’t in terms of getting people to your site and getting them to take action that you want them to take.

Direct Response Internet Marketing That’s the role of an Interactive Marketing Firm, such as Three Sixty Solutions and in just a few minutes you’ll uncover just some of most common email marketing mistakes local business owners make and also some powerful solutions that we provide other local businesses with to help them attract more business.

What’s really great about this is that email marketing uses assets you currently have but just may not be fully utilizing. During the current ‘Economic Tsunami’ now is the best time to get really effective. Email marketing used effectively in your local business can help you do that.