Interactive Marketing? SEO? The Future is Here

Posted in: Interactive Marketing, Search Engine Optimization (SEO) by three sixty solutions on September 24, 2009 | 0 Comments

Austin SEO Specialists Explain Interactive Marketing

What is the future of marketing? Well, it is here. Interactive marketing dares to take a direct approach to attracting new business. When it comes down to it, traditional marketing methods and mass media are becoming less effective. In a day and age when customers are looking to “buy” and not looking to be “sold to,” it is more apparent that there is a need to shift the way we think about reaching out and attracting new business. Find out how your business can gain an advantage in leveraging measurable and scalable strategies. Continue reading

Branding – Less is More!

Posted in: Interactive Marketing, Strategy and Branding by three sixty solutions on September 4, 2009 | 1 Comment

Austin Internet Marketing Experts!

Whether your marketing strategy is based on internet, SEO, or traditional – when it comes to a proper strategy, it is all too common that businesses find themselves wanting to pass along a lot of information – too much information. Sure, your product or service may have a whole list of amazing features, but when it comes to attracting customers, keeping it simple is usually the best policy.

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Customers are interested in benefits, not features! Think about it. Put yourself in their shoes. When you go out looking for something, whether a product or service, you are looking for something that offers a benefit, that answers a question, or simply solves a problem. You are shopping benefits, and so are your customers! This humorous video pokes a little fun at a well-known company that sometimes overindulges in its messaging. Continue reading